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<\/a><\/p>\nRobert Polidori
Bottega Veneta, Fall 2011<\/p>\n
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NEW LENS ON BOTTEGA: Bottega Veneta has tapped Robert Polidori to photograph its fall ad campaign.<\/p>\n
It\u2019s the first time the house has worked with Polidori, but he is the latest in a string of artists and photographers to shoot Bottega Veneta\u2019s campaigns. Polidori, whose portfolio includes images of the restoration of Versailles, the aftermath of Chernobyl and New Orleans after Hurricane Katrina, follows the likes of Robert Longo, Sam Taylor-Wood and Alex Prager. He worked with models for the first time, portrayed against the background of the 16th century Palazzo Papadopoli, on Venice\u2019s Grand Canal.<\/h5>\n
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\u201cWhat is unusual about Robert\u2019s work is that it both documents and interrogates,\u201d said Bottega Veneta creative director Tomas Maier. \u201cHis attention to detail creates layersof meaning that extend beyond the formal beauty of his images. I was interested in seeing what would result if he turned his lens on Bottega Veneta\u2019s design and the brand\u2019s roots in the Veneto, specifically Venice.\u201d<\/h5>\n
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Polidori works with a custom-built large-format camera. The end result is a selection of photos charged with ample and voluptuous details in a vibrant color palette that includes bright shades of carnelian, orange resina and peridot.<\/h5>\n
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The campaign will bow in August. A video documenting the photo shoot will be added in July to the Art of Collaboration video series at bottegaveneta.com.<\/h5>\n
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Memo Pad: Bottega Veneta Taps Robert Polidori… Re-Posted from WWD\u00a0 06\/22\/2011, Luisa Zargani Robert PolidoriBottega Veneta, Fall 2011 NEW LENS ON BOTTEGA: Bottega Veneta has tapped Robert Polidori to photograph its fall ad campaign. It\u2019s the first time the … Continue reading